An alternative to drug prohibition

It's no secret that drug prohibition isn't exactly popular. Recently, though, an alternative has popped up. I came across a news article about a referendum in Switzerland. The referendum took place on February 13th and 57 percent of voters chose to place a near-total ban on tobacco advertising within Switzerland. Predictably the tobacco companies were not happy. But I think this is a fair compromise with the civil libertarians.

As an American I think it would behoove the Prohibition Party to include a similar proposal to their 2024 platform, only expand it to all drugs: tobacco, alcohol, marijuana, and prescription drugs. Currently only the United States and New Zealand allow marketing and advertising of pharmaceutical products directly to patients rather than health professionals. It's a process called direct-to-consumer advertising and it would not surprise me if it was at least partly responsible for the opioid crisis.

Alcohol advertising is rampant and lawless. This is a fake commercial from the animated TV show South Park but it is not much different from real world alcohol ads. Several countries such as Norway, Russia, Ukraine, Kenya, Indonesia, and Sri Lanka have varying bans on alcohol advertising in media and I feel that the U.S. should join them.